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New arrivals. Upcoming events. Offers worth savoring. All in one email.
Sunrise Cellars operates as an independent ShopRite Wines and Spirits retailer serving Caldwell and Westfield, New Jersey since 1968. We bring something the big box stores simply cannot: a curated selection hand-tasted by our team, paired with genuine hospitality and deep community roots.
Every bottle on our shelf reflects our philosophy: quality first, then demand, then trend. Our staff, with 30+ years of combined tenure at the Caldwell location, knows their customers by name and remembers their favorite bottles. At our Westfield store, the lounge experience centers on connection and discovery, where strangers become regulars and regulars feel like friends.
Wine, beer, and spirits across all price points. Rare and collectible bottles for serious collectors. A Reserve Collection at both locations. Tasting events and educational experiences at our Westfield lounge. Gift baskets for holidays, celebrations, and corporate gifting. Case discounts: 20% off 12 bottles, 10% off 6 bottles.
Visit us in store at 478 Bloomfield Ave in Caldwell or 333 South Avenue East in Westfield. Order online for same-day delivery on orders over $50. Pick up in store. Join us for tasting events and winemaker dinners at the Westfield lounge.
Whether you're looking for an everyday bottle, a hard-to-find gem, or guidance on what pairs with dinner, our team is here to help.
Yes. We offer free local delivery on orders over $50, plus in-store pickup and shipping options for both our Caldwell and Westfield locations. Choose whatever's easiest for you at checkout.
Absolutely. Just place your order online and select pickup at either our Caldwell or Westfield location. We'll have it ready for you.
We do. Shipping is available in addition to delivery and pickup. Availability can vary by state, so check at checkout to confirm shipping to your address.
Yes. Build a case of 12 bottles and save 20%, or mix and match any 6 bottles and save 10%. The discount applies automatically at checkout on non-sale bottles, no code needed.
We do, and it's one of the things we're known for. Choose from pre-made baskets or build a custom one for a birthday, holiday, closing gift, or just because. We also do corporate gifting for offices, law firms, and events.
It's where we keep our rare and high-end bottles, from allocated wines to premium whiskeys and bourbons. Ask a staff member and they'll walk you through what's available.
Yes, mostly at our Westfield lounge. We run in-store tastings, winemaker and distiller events, and seasonal experiences throughout the year. Check our events page for what's coming up.
Sunrise Cellars operates as an independently owned store within the ShopRite Wines and Spirits family. We're not located inside a grocery store. Same familiar name, but a standalone shop with its own team and selection.
Sunrise Cellars has deep roots in Caldwell and Westfield, New Jersey, going back generations as a family-owned business since 1968.
Yes, we carry a selection of THC beverages in store. They're not available for online ordering, delivery, or shipping, only in person at our Caldwell and Westfield locations. THC drinks are 10mg and under.
Yes. You must be 21 or older to purchase alcohol, and ID is required for delivery, pickup, and in-store purchases.
Reach out to us directly and we'll take care of it. Full details are on our Return and Refund Policy page.
